posted
OK guys, this is my first try at asking for your opinion and help. This customer wants to put this on a 4x8 sign by a post office. He came up with the idea and I worked with it. Do you have any suggestions.
posted
i wish I could help you post it. The letterhead spirit of coarse
-------------------- paul taylor pictougraph images new glasgow, nova scotia paultaylor42@hotmail.com Posts: 80 | From: nova scotia | Registered: Feb 2002
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posted
my suggestion is to use deeper and deeper grey on the two envolopes behind the top one so it is like shading. That will provide for some nice contrast. And not that this does not look good just my judgement that little tip will in my opinion make it look better
-------------------- paul taylor pictougraph images new glasgow, nova scotia paultaylor42@hotmail.com Posts: 80 | From: nova scotia | Registered: Feb 2002
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posted
Try to stay a little closer to the lessons taught on perspective and vanishing point even on a small piece. Vertical lines should always be vertical and horizonal lines follow the horizon to the vanishing point. I have plenty of problems working with text in these cases. Hopefully someone with more experience can give you some specifics.
posted
Hello, Nice idea for a spot near the post office. I think the customer's logo needs help here though, it's hard to read the plumbing & heating in that small of space. If the ship could blast out of the letter "O" in AP-O-LLO, then you could increase the size of that lettering dramatically. I feel it's almost always first priority to let the viewer know what the service is. A few more points, then I'll shut up . I think you could drop the address for the business, to take some of the wordy-ness away, it looks like alot to read. Finally- the envelopes don't give the best impression all rinkley like that, clean and straight lines would stand proud. Just my input!
-------------------- Jerry Steward Sign&Print Bethlehem, PA Posts: 126 | From: Bethlehem, PA | Registered: Oct 2001
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posted
It's a neat idea, but what is this guy selling? The Post Office? Letters? Paper clips? I am being sarcastic of course.
In these types of situations you gotta focus on the message to be sent, you gotta get rid of anything that will confuse the message, and although the envelopes are a novel concept they don't apply to the service being sold so in my opinion they are out.
My advice would be to talk him out of that idea, beef up the Apollo logo and sell him that, then go next door and sell the post office the envelope concept
Of course, here in this forum we don't get the whole context of this job, I may have missed something in the translation.
RobC
-------------------- Rob Clark Rob Clark Design 11 Lassig st Moore Park Queensland Australia 0741598092 Posts: 421 | From: Australia | Registered: May 1999
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posted
i do have to agree with rob I am confused a bit but what they are selling here. If this is a very estabished company that the name is a household word then perhaps it would be fine. The concept is great as far as the evelopes but I kinda don't understand what eh business is perhaps becasue of the small text.
-------------------- paul taylor pictougraph images new glasgow, nova scotia paultaylor42@hotmail.com Posts: 80 | From: nova scotia | Registered: Feb 2002
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posted
Thanks everyone for your input. He was thinking since it is next to a post office that people would see the envelope and look figuring it had something to do with where they were going. I did make the logo bigger and got rid of the address. He likes it. I will talk to him about the space shuttle. Thanks for your help.
-------------------- Randy Jones Speed FX P.O.Box 43094 Baltimore,Md.21236 U.S.A.
![[Smile]](smile.gif)
. I think you could drop the address for the business, to take some of the wordy-ness away, it looks like alot to read. Finally- the envelopes don't give the best impression all rinkley like that, clean and straight lines would stand proud. Just my input! ![[Wink]](wink.gif)
![[Razz]](tongue.gif)
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