"Some are born to move the world, to live their fantasies. But most of us just dream about the things we'd like to be." - Rush Posts: 1192 | From: Washington, NJ | Registered: Feb 1999
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check out some of the national brand names...that have shadows...down and to the right..BARQS ROOT BEER, BUDWEISER, ARMOUR ALL,BUSCH, AUTOZONE,BASS, A&W ROOT BEER,OFF, COORS LIGHT,DIAL SOAP,MILLER AND LITE BEER,McDONALDS,MOROSO,WALGREENS, WRANGLER go look for more,...stock cars....shadow is alway to back of number....right side on left of car....and roof
-------------------- joe pribish-A SIGN MINT 2811 longleaf Dr. pensacola, fl 32526 850-637-1519 BEWARE THE TRUTH.....YOU MAY NOT LIKE WHAT YOU FIND Posts: 11582 | From: pensacola, fl. usa | Registered: Nov 1998
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The beauty of designing on a computer is that it let's us see how a shadow would work on particular lettering... whether is more appropriate and attractive on the left or the right side. I have done both because sometimes it just doesn't look right on one of the sides with certain letter combinations, especially those that leave little negative space and of course the aforementioned italicized lettering. Several times I have even used a shadow effect that disappears into the vanishing point centred usually below but sometimes above the line being shaded. That works particularly well with lettering on an arch. I don't think there should be any rules or guidelines... just what ever appears appropriate and enhances lettering.
-------------------- Happy Signing...... Marty
M.F. (Marty) Happy Signmaker Since 1974 Happy Ad Sign & Design Regina SK, Canada S4N 5K4 306-789-9567 happyad@sasktel.net www.happyad.ca
Get Happy & Get Noticed! Posts: 773 | From: Regina, Saskatchewan, Canada | Registered: Jan 1999
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Geesh, if I hadn't read the first post I mighta thought this was a survey of how you boiz pack your equiptment!!
I've always done my cast shadows and drop shadows as if the light source was in the upper right hand corner......habit....and it just feels right to me. A:)
SONGPAINTER Original Sign Music by Sign People NOW AVAILABLE on CD and the proceeds go to Letterville's favorite charity! Click Here for Sound Clips! Posts: 1974 | From: Orleans, MA, Cape Cod, USA | Registered: Nov 1998
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Adrienne, I'm so embarrassed. I read your post while in the public library and everyone looked when I laughed out loud.
Joe, I think left and down was used so much for a very mundane reason: It was easier for right-handers. Somehow it became accepted as correct. I prefer right and down most of the time, and not just because I'm left-handed. Well, maybe it is. But on script? If a tree leans to the right, the shadow will be right and down. If it leans left, it will be left and down. But I also agree with the 'no rules' comments.
Brad in Kansas
-------------------- Brad Ferguson See More Signs 7931 Wornall Rd Kansas City, MO 64111 signbrad@yahoo.com 816-739-7316 Posts: 1230 | From: Kansas City, MO, USA | Registered: Nov 1998
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Oh yeah Brad? Well what if it was the dead of a moonless night, there were no street lamps, the tree was still leaning to the right, it was stood close by a building to the tree’s left and was floodlit from the ground to the right? And it wasn’t too foggy and someone was there to witness it. Where would the shadow fall then?
Never say never.
-------------------- Arthur Vanson Bucks Signs Chesham, Buckinghamshire, England arthur@buckssigns.co.uk -------------------- Posts: 805 | From: Chesham, Bucks, England | Registered: Mar 2002
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This will probably be the last post on the subject. I was taught sho card lettering and it is all about speed. Shown in the example way above, the shadow on the left and bottom have less strokes and can be done quicker. You can make your days pay a lot quicker, finish the job sooner and go on to the next job. The bottom stroke of the shade looks better when a little heavier than the side stroke. The other element I find necessary, is to always leave a little space between the letter and the shade. This is like adding an outline between the letter and the shade without actually painting it in. As far as all the national brands having shades on the right, well they are done at advertising agencys, not sign painters.
-------------------- Bill Riedel Riedel Sign Co., Inc. 15 Warren Street Little Ferry, N.J. 07643 billsr@riedelsignco.com Posts: 2953 | From: Little Ferry, New Jersey, USA | Registered: Feb 1999
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