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» The Letterville BullBoard » Old Archives » how to find corporate logos? (beginner question)

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Author Topic: how to find corporate logos? (beginner question)
ScooterX
Resident


Member # 2023

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i have a real estate sales "associate" for a national chain (Century 21) who wants a magnetic sign. no biggie. but how does one go about getting the logo? i mean, in general. (the customer didnt have a clue about what i needed, and "eps" wasn't part of his vocabulary).

i'm asking about a process OTHER than just asking here for somebody to email it to me. do you contact the office manager? national office? do corporations have stuff like that on their websites, or do you have to buy lots of those CDs full of logos?

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:: Scooter Marriner ::
:: Coyote Signs ::
:: Oakland, CA ::
:: still a beginner ::
::


Posts: 1356 | From: Oakland (and San Francisco) | Registered: Mar 2001  |  IP: Logged | Report this post to a Moderator
Michael Boone
Deceased


Member # 308

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http://www.logo.nino.ru/main/?id=135
Try this site...
And hear some words from a guy who remembers a day when there was no Letterville...
When customers used ta come into my shop...they wanted a sign..it was between them and me.Period.
I would not have even dreamed of asking another shop for the art work...because we all created that art work by hand and it was not made to be shared.That's the way it was..
Well..no more..in today's times...
And what a pleasant change it is...
This is not a putdown to you at all....just a reflection..
I know and appreciate what a great asset this board is to all of us...I ask the same questions as you..and get the same rewards....
Huh....?

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Michael Boone
Sign Painter
5828 Buerman Rd.Sodus,NY 14551

Posts: 3223 | From: Sodus,NY,USA | Registered: Dec 1998  |  IP: Logged | Report this post to a Moderator
John Martin Robson
Visitor
Member # 1686

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Scotter………..There are a number of things you can do.

1. Big Companies, franchise, corporation, large organization usually have these files with head office or a graphic department. I have often been able to retrieve graphic files from these people. Often you’ll have to do the digging to find those people that speak the same language.

2. Many of my clients often have graphic files which reside with a printer.(almost every one has a business card produced by a printer) If this is the case, always have the client make the request for the file from the printer………most printer or communication type organization will charge you a fee if you make the request.

These practices tend to work well for me.

Scotter……..always charge for design fees and set up costs, even if you are able to retrieve graphic files on CD or via email. It's inevitable that you will still have to do clean-up work, welding , sorting, layout, proofing or a number of other tasks which all take time.

[ February 13, 2002: Message edited by: John Martin Robson ]



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John Martin Robson
Pendragon Signs & Graphics
Yellowknife,NT,Canada


if it's not one thing.....it's two things

Posts: 261 | From: Yellowknife, NT, Canada | Registered: Aug 2000  |  IP: Logged | Report this post to a Moderator
Mike Pipes
Visitor
Member # 1573

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Scooter: check out www.logotypes.ru as they have a ton of logos on file.

Some companies have "Ad Art" you can download from their website, others might send you the artwork if you contact their art/legal departments, smaller companies probably wont charge you anything as it's just more promotion for them, and companies like Ford charge you for artwork but then grant you licensing to continue using it royalty/lawsuit-free.

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"If I share all my wisdom I won't have any left for myself."

Mike Pipes
stickerpimp.com
Lake Havasu, AZ
mike@stickerpimp.com


Posts: 8746 | From: Lake Havasu, AZ USA | Registered: Jun 2000  |  IP: Logged | Report this post to a Moderator
Mike Clayton
Deceased


Member # 723

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I just did a race car with NAPA as a main sponsor. It required me reproducing the "official" NAPA logo several times on the car. I had the customer get a letter giving them and myself permission to use the logo, even though it was for one of their (NAPA's) stores advertising. It might never come back to haunt you, just make sure you cover all your bases

Good Luck,

MC

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Mike Clayton
M C Grafix Custom Lettering
New Jersey (again)


Posts: 508 | From: New Jersey | Registered: Apr 1999  |  IP: Logged | Report this post to a Moderator
Michael Clanton
Resident


Member # 2419

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When I am faced with this situation, I first ask the client for something with the logo printed on it (business card, letterhead, etc.) Usually I can tell from the logo if it can be used, if it was created by a professional, a semi-wanna-be artist, or their best friend's, cousin's, next door neighbor, who whipped that logo up in WORD.

If it is a national or corporate logo, I know that there is a usable file somewhere: ask them for someone in their marketing dept.

I ask if they know who created it, if they know what program it was created in (bitmap or vector) I try to contact the source because they will know more about what you are asking.

If it was created by an amateur, chances are I can't use what file they have, so I will have to recreate it in order for it to be usable for my purposes. (this could open the door to have to charge an art charge to recreate the logo- then they get a copy to use for whatever else)

It is a difficult job to educate the customer in what is involved in our type of business or craft, but it can also legitimize us as truly professionals offering services that they can't get just anywhere (otherwise, they can get their best friend's, cousin's, next door neighbor to do their work!)

I just did some vinyl graphics for a Century 21 rep, I was able to use a file from SmartLogos, so I did not have to bother the client to come up with anything. (sometimes things fall into place, sometimes...)

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Michael Clanton
Clanton Graphics/ Blackberry 19 Studio
1933 Blackberry
Conway AR 72034
501-505-6794
clantongraphics@yahoo.com


Posts: 1737 | From: Conway Arkansas | Registered: Oct 2001  |  IP: Logged | Report this post to a Moderator
   

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