posted
Job site signs, Lots of trucks, windows, banner panel, and smaller stuff like magnetics, a-frames, etc. By far the biggest use for me is truck graphics, I seem to draw alot of vans and box trucks in and always offer several price ranges with one using prints.
------------------ Brian Stoddard Expressions Signs A few puddles east of Seattle
Posts: 790 | From: Monroe, WA | Registered: Nov 1998
| IP: Logged |
posted
Yep; I'm with Brian and Felix on this one. Menu Boards, Land Use Action signs, all the text intensive stuff ... much of which you may be doing already that's a pain to weed.
Other work seems to come in time as you start to up-sell the truck lettering customers to more appealing full-color graphics, etc.
At least that's the sense I get when talking to our customers.
I'll break with other equipment guys and tell you that none of we have will make you money, or pay for itself in six months, or any of that "blue sky" mumbo jumbo. New equipment won't change what you do, at least not immediately. It only helps you do what you're already doing more efficiently.
Indentifying and building your market(s) is what pays for the equipment. Not the other way around. If you don't have a fairly good handle on your digital market yet, I'd say hold off on buying any equipment. Buy your ouput from Brian or Felix ... then buy your own equipment when it proves that it can help you do what you do more efficiently.
IMHO,
Jim
------------------ Jim Doggett Vice President Summa, Inc.
Seattle, WA USA jim@summusa.com
Posts: 500 | From: Sherman, TX USA | Registered: Mar 2000
| IP: Logged |
posted
I did not understand that you were asking about inkjet. What I have is a Durachome which is thermal print stuff. I do not use it for complete banners or paper posters and such. That is a market that is best served with an inkjet, but then you run into the outdoor durability issues which are may or may not be a concern to your customer depending on how long they wish the product to last. I think you need to decide which market you are going to go after - posters, temp outdoor stuff, and POP displays or the long term outdoor market although I can and do print POP displays and other indoor stuff on short runs.
------------------ Brian Stoddard Expressions Signs A few puddles east of Seattle
Posts: 790 | From: Monroe, WA | Registered: Nov 1998
| IP: Logged |
Printer-friendly view of this topic