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» The Letterville BullBoard » Old Archives » Price Study....vinyl on truck

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Author Topic: Price Study....vinyl on truck
Rick Sacks
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Member # 379

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Long time customer call with new van. Same copy on two sides and back. All done with vinyl. What would you charge and why?

------------------
The SignShop
Mendocino, California
"Where the Redwoods meet the Surf"

Oh, for the faith of a spider! He begins his web without any thread.


[This message has been edited by Rick Sacks (edited March 11, 2001).]


Posts: 6734 | From: Mendocino, CA. USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Mark Smith

Member # 298

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$710 in Asheville, NC - this price is based on slightly more difficult graphics than "normal" (defined as: one color, block lettering).

This includes 30 min for layout and design.

[2 hours later]: with rivets, make it $850.

------------------
Mark Smith
Ampersand Signs & Design
EstiMate Sign Estimating Software
www.ampweb.com/estimate
1-888-304-3300
Hailing from beautiful Asheville, N.C.

[This message has been edited by Mark Smith (edited March 11, 2001).]


Posts: 724 | From: Asheville, NC, USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Eric Roche
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Rivets or smooth surface?

------------------
"Someday I'm gonna get a
real job, HEE HEE"
Signs Of Life
48 Carmen Hill Rd.
New Milford, Ct 06776


Posts: 97 | From: Douglasville, GA | Registered: Feb 2001  |  IP: Logged | Report this post to a Moderator
Rick Sacks
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rivets on sides and back door. door is slats that require slitting vinyl where it spans the seams.

------------------
The SignShop
Mendocino, California
"Where the Redwoods meet the Surf"

Oh, for the faith of a spider! He begins his web without any thread.



Posts: 6734 | From: Mendocino, CA. USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Dave Grundy
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Rick..Based on it being a "long time customer" (meaning you have all the graphics already on your puter, and that there has been and will be repeat business from him) I would ball park that job at around $1500 Cdn. ($1000 U.S.) I am guessing the vinyl materials at about 50 yds of 24" vinyl.

------------------
Dave Grundy
AKA "applicator" on mIRC
"stickin' sticky stuff to valuable vessels and vehicles!"
in Granton, Ontario, Canada
1-519-225-2634
dave.grundy@quadro.net
www.quadro.net/~shirley



Posts: 8887 | From: Chelem, Yucatan, Mexico/Hensall, Ontario, Canada | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Kent Smith
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$761.00 per QuikPrice

------------------
Kent Smith
Smith Sign Studio
Greeley, Colorado, USA
kent@smithsignstudio.com


Posts: 1025 | From: Estes Park, CO | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Eric Roche
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Rick, As Dave said being a previous customer does save quite a bit of time but one thing I always try to do (but ya need to do it on the first job) is not just value your time and materials but also the advertising power this medium has. The exposure from a well designed vehicle graphic beats so many if not all forms of advertising at a local level for a first time customer not a repeat we would charge between $1,500 - $1,700 depending on how picky the client was through the design process, we would also let the client know that on future work of the same nature (another truck) he or she would save a couple of hundred because its already set up. So for a repeat on a similar
vehicle we would be in the $1,200 to $1,400 range. Depending on the size of the fleet, and we were gauranteed the work, we would probably shave a little more off.

------------------
"Someday I'm gonna get a
real job, HEE HEE"
Signs Of Life
48 Carmen Hill Rd.
New Milford, Ct 06776


Posts: 97 | From: Douglasville, GA | Registered: Feb 2001  |  IP: Logged | Report this post to a Moderator
Laura Butler
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Rick,
I just did a cargo van that is a little smaller and a little less vinyl (not much). When the two gentlemen came in, they only wanted a banner for a home show in a week. Then they decided to have their van done and had no design. They were hoping to have the banner and the van done for $750. They had thought that they should just have small print in vinyl on the van. I showed them the positive of going much bigger. I did up a design for both van and banner- van was $1000, the 3 x 8 banner was $200+. They got both the van and banner done and were happy.

I went to the home show to see it and to talk to them. The van was parked in the first parking space by the road where everyone could see. The customers had expressed that they want "Basement Waterproofing" real big and the name of their company much smaller. When I went in to talk with them, one of them said that a lady was driving by, saw their van and what they did, and had to go right into the show and find them.

It sure made me feel good that the customer was happy that my advice to go big would probably pay off. One customer could pay for the whole van and banner job.

------------------
Laura Butler
Vision Graphics and Sign
560 Oak St.
Lapeer, Mi 48446
810-664-3812
visiongraphics@tir.com

"Anything thats comes from my shop, comes from the right brain."


[This message has been edited by Laura Butler (edited March 11, 2001).]


Posts: 2855 | From: Attica, Mi, USA | Registered: Nov 2000  |  IP: Logged | Report this post to a Moderator
Dave Draper
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Hi Rick,

My first gut reaction was $650.00
8-9 hours at $60 per hour =$480 to $540
the rest is for materials.

Installation time 4 to 5 hours hard push, no interruptions 3 hours to cut and apply application tape
1 hour to chat on the BB


We have a Sign-A-Ronga here doing this exact same work for $495.00

------------------
Draper The Signmaker
Bloomington Illinois USA

Be Sure to Check Out My Next Article On "Sign Shop Photography" in the March Issue of Sign Builder Illustrated!
309-828-7110
drapersigns@hotmail.com Draper_Dave on mIRC chat


Posts: 2883 | From: Bloomington Illinois USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Glenn Taylor
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I did a similar truck recently with about the same amount of copy. I charged $866.39 for it. It took about 6 man-hours to do. I used 3M's 7725 series vinyl.

BTW, I never give a price using round numbers. Working it down to the penny seems to make the price more believable to the client and that I really took time to come up with an accurate price when I really spent about a minute using EstiMate.

------------------
Warning: A well designed sign may cause fatigue due to increased business.
http://members.tripod.com/taylor_graphics
walldog@nc.rr.com



Posts: 10691 | From: Wilson, NC, USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Mikes Mischeif
Visitor
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$1100.
I do panel vans for $550. My customers know that twice the size means twice the price. It makes sense to them. Any other way just wouldn't
"add up".

------------------
Mike Duncan
Lettercraft Signs
Alexandria VA

I have never let schooling interfere with my education - Mark Twain


Posts: 1328 | From: Centreville, VA | Registered: Oct 2000  |  IP: Logged | Report this post to a Moderator
old paint
Visitor
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just did one here less copy then that one, boths sides, back and small name above cab on the box...$850.00 and this was a repeat customer ive been doing work for the last 2 yrs..and one of his partners liked the truck so well he wants his similar truck done same price..and used all hp vinyl....

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joe pribish-A SIGN MINT
2811 longleaf Dr.
pensacola, fl 32526
850-944-5060
BEWARE THE TRUTH.....YOU MAY NOT LIKE WHAT YOU FIND


Posts: 11582 | From: pensacola, fl. usa | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Gavin Chachere
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i did one like this for $878.33.....i also agree with Glenn Taylor...never ever ever use round figures...seems like you just made them up and i find people are much more likely to try to dicker with you since it can sound like you just pulled a figure outta nowhere at the drop of a hat instead of carefully putting time into their request etc etc etc

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Gavin Chachere
aka Zeeman
Miller Supply Co./Ozone Signs & Grafix
New Orleans La.
www.millersupply.net
www.ozonegrafix.com


Posts: 1223 | From: new orleans.la. | Registered: Mar 2000  |  IP: Logged | Report this post to a Moderator
Jack Davis
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In my area, I would be lucky to get 600.00 for it. Thats material times 1.5, plus, labor time at 30.00. I know this seems quite low in comparison, but I have landed only one job of this type in the last 6 months. I get beat on these bids consistantly. I live in the center of trucking commerce (interstates 44 and 71), so their is a lot of competition here for those types of signs. I cannot change that, so I have to concentrate on jobs that my competition, don't have the patience to do, like carving, gilding, more technical graphics, etc. I would love to have some things like this van to work on, but they just don't come my way. Jack

------------------
Jack Davis
1410 Main St
Joplin, MO 64801


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cheryl nordby
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Glenn.....you sound like me. Years ago I would charge according to which bill was due....or something to that effect. Let's see......right now I need a trip to Vegas, so I would charge 977.77 for your job Rick.

------------------
surf or MoJo on mirc
Cheryl J Nordby
Signs by Cheryl
(206) 300-0153
Seattle WA.....!
signsbycheryl@hotmail.com
A day without sunshine is like, you know...night http://signsbycheryl.homestead.com/home.html
http://mojosignco.homestead.com/home.html

From sharp minds come sharp products


Posts: 3729 | From: Seattle | Registered: Sep 1999  |  IP: Logged | Report this post to a Moderator
Dave Grundy
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OK Rick...You have about 14 quotes here.... What did you get for the job?

------------------
Dave Grundy
AKA "applicator" on mIRC
"stickin' sticky stuff to valuable vessels and vehicles!"
in Granton, Ontario, Canada
1-519-225-2634
dave.grundy@quadro.net
www.quadro.net/~shirley



Posts: 8887 | From: Chelem, Yucatan, Mexico/Hensall, Ontario, Canada | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
Wayne Webb
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about $875

------------------
Wayne Webb
Webb Sign Studio
creators of "woodesigns"
"autograph your work with excellence"
webbsignstudio@digitalexp.com


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Barry Branscum
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I can't BELIEVE that I am coming out to be the most expensive here.....

110 feet of 15" vinyl (approx)+ about 2 hrs prep and oh....say 4 for app.....plus design and profit....

I get 1122.00
plus tax.....of course.

Barry

------------------
Master's Touch Signs & Screenprinting
Clinton AR
5017456246
ICQ 17430008
"Imagine the Possibilities..."



Posts: 2500 | From: Clinton, AR USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
jack wills
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$1320.00
Or take it somewhere else.
I'm counting the years it took me to learn
how to do it fast, easy and ONE TIME only!
I only use the best stuff, I am good at
what I do and the professional should be
paid right and make a 'GOOD' profit.
Thas'it,
.....................CrazyJack

------------------
Jack Wills
Studio Design Works
6255 Brookside Circle
Rocklin, CA 95677
writer@quiknet.com


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John Deaton
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Here, I would get 635.00. I just priced one for that and got it.

------------------
John Deaton III
Deaton Signs&Grafix
109 N. Cumberland Ave.,Harlan, Ky. 40831 606-573-9101

john@deatondesigns.com
www.deatondesigns.com


Posts: 4172 | From: Ages-Brookside, Ky. Up the Holler... | Registered: Jul 1999  |  IP: Logged | Report this post to a Moderator
Si Allen
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I hand lettered one (yup! brushes still do apply letters) with about the same coverage but less copy,for $750.
Bet my profit was higher than yours!

------------------
Si Allen #562
La Mirada, CA. USA
(714) 521-4810
ICQ # 330407
"SignPainters do It with Longer Strokes!"

Brushasaurus on Chat

Gladly supporting this BB !


Posts: 8831 | From: La Mirada, CA, USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
FranCisco Vargas
Deceased


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No less than a $1,000. and I can do it in an hour and a half. hahahahahah just kiddin

------------------
FranCisco Vargas
aka: Cisco
aka:Traveling Millennium Sign Artist
http://www.franciscovargas.com
Fresno, CA 93703
559 252-0935

"to live life, is to love life, a sign of no life, is a sign of no love"...Cisco 12'98



Posts: 3576 | From: Fresno, Ca, the great USA | Registered: Dec 1998  |  IP: Logged | Report this post to a Moderator
Greg Gulliford
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$837.00 It would be in and out in about 6 hours.

------------------
Greg Gulliford
aka MetroDude
Metro Signs and Banners
1403 N. Greene St. #1
Spokane, WA 99202
509-536-9452

mail@metrosignsandbanners.com



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Tim Whitcher
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Could take between 6 and 8 hours. Around $900.00. Did one this size with a slightly more complex layout for around $1200.00.

------------------
Tim Whitcher
Quality Signs & Design
107 E Adrian St
Blissfield, MI 49228
qualitysigns@cass.net


Posts: 1546 | From: Adrian, MI | Registered: Mar 1999  |  IP: Logged | Report this post to a Moderator
Tony McDonald
Resident


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Rick,
I'd price it $775

$200 for about 70' to 75' of vinyl (45' blue/30'red)

$50 for design and approval time.

$300 to apply with rivets and slatts.

$75 to cut/weed/tape.

$150 for advertisment value.

$775.00 plus tax

And like Jack said, I probably wouldn't get the job at that price. My vinyl supplier said 2 new shops just opened in the area.

------------------
When good things happen...that must be a sign!!
Tony McDonald
DBA-Ace Graphics & Printing
P.O. Box 91
Camdenton, MO. USA
(573) 346-6696
<daddyo@advertisnet.com>
<tony@brownbeverage.com>


Posts: 1196 | From: Camdenton, MO. USA | Registered: Oct 1999  |  IP: Logged | Report this post to a Moderator
Rick Sacks
Resident


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Here's how I did it.....

Layout 1 hr
set up ladders and planks 1/4 hr
wax strip truck 1/2 hr
cut and weed blue 1 hr
apply app tape and the layout lines 1/2 hr
layout lines on truck 1/2 hr
red emblems 1/2 hr each
blue text 2 1/2 hrs
red stripes 1/2 hr red phone's 1/2 hr
clean off layout marks 1/4 hr
put away ladders and planks 1/4 hr
pick up all the trash 1/4 hr

total time 9 1/2 hrs
materials $140

at $60 an hour it cost us $710 to do this job. Applying a 40% mark up to materials and labor brought the selling price to $1183

------------------
The SignShop
Mendocino, California
"Where the Redwoods meet the Surf"

Oh, for the faith of a spider! He begins his web without any thread.



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Aladd
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I just happened to do a regular Ford van today for $1000.00 hood,sides, doors and rear doors so for that very large truck twice as much also sounds good to me so $2000.00

------------------
Alan Ladd
Atlanta,Ga


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Dave Grundy
Resident


Member # 103

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Hi Rick...Sounds like the right price to me. And if you recall our discussion about pricing on chat a couple of weeks ago, it fits in with that old idea of mine 10 times vinyl cost. Obviously, that idea isn't foolproof and with the larger jobs it can become ridiculous. But at 10 times "vinyl" costs..your price works out works out pretty close. (remembering that your "material" cost includes premask)

Glad to see neither of us works for "minimum wage"!

------------------
Dave Grundy
AKA "applicator" on mIRC
"stickin' sticky stuff to valuable vessels and vehicles!"
in Granton, Ontario, Canada
1-519-225-2634
dave.grundy@quadro.net
www.quadro.net/~shirley



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Chuck Peterson
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Member # 70

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Lately I've been giving customers the option of reflective vinyl, wherever practical. I quote about 50% more for the job. The material is 2-3 times the cost, the labor is a little more. The effectiveness of the vehicle advertizing is way more if its a company that has their trucks on the road at night. I'm figuring in more profit for the advertizing value.

------------------
Chuck Peterson Graphics
1860 Playa Riviera Dr.
Cardiff-by-the-Sea, Calif. 92007


Posts: 1052 | From: San Diego, CA USA | Registered: Nov 1998  |  IP: Logged | Report this post to a Moderator
   

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