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A scenerio; You have the responsibility to prioritize copy in a way to tell the world what you do as a business. Your words of copy will be grouped as follows - ProGraphics - Signs and design or SIGNS and design. City - Phone Number.
Here's the deal the name of my company is obviously Pro Graphics, but the signs and design hopefully explains what I do! But, I have struggled back and forth over the years with different shop sign layouts with prioritizing Pro Graphics, name of the "business" or SIGNS and design to promote the "what I do". So I decided that you tell me! I'm not worldly known as Pro Graphics, so that's the trouble, yeah that's it!
-------------------- Chuck Gallagher Pro Graphics Signs by Design Cabool, MO 417.962.3291 "I grew up in Letterville" Posts: 776 | From: Cabool, Mo. USA | Registered: Nov 1998
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Thanks Vic for the bump so Mark could see it Just thought I'd through it out there to see what people thought. I usually put the emphasis on Signs as that being the offering for sale, but sometimes I like to think I'm creating a name that people will come to know as "signmaking". So, anyway just in a mood to create yet another layout and thought I'd get some input for the heck of it.
Thanks you guys!
-------------------- Chuck Gallagher Pro Graphics Signs by Design Cabool, MO 417.962.3291 "I grew up in Letterville" Posts: 776 | From: Cabool, Mo. USA | Registered: Nov 1998
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It is easier for me to show what I am talking about than tell you what I am thinking so...
This how I would do your wall. I emphasized "PRO" because it says professional, knowledgable, etc. It also tied in well with the "SIGNS & DESIGNS" sitting right next to it because that's what you do. Using a casual style amphersand helps move it to the background and let the words come forth.
The script "Graphics" gives the design some movement and a little emphasis so we don't have to make it too large. "Graphics" doesn't say much in today's marketplace because it has assumed different meanings from pinstriping to printing.
Putting in the panels helps seperate your copy into distinct thoughts. The phone number panel situates itself well in a nice middle tone. The darker outline brings a bit more contrast to the number itself.
I wasn't sure why you would need the town name on the wall if it is on your shop, but you indicated that you did. If you were to eliminate the town name, I would drop the phone number to it's place and insert a small list of services or products.
I hope I have explained it well enough for you. If you have any questions, please feel free to call me at the shop.
Have a great one!
-------------------- Bruce Bowers
DrCAS Custom Lettering and Design Saint Cloud, Minnesota
"Things work out best for the people who make the best of the way things work out." - Art Linkletter Posts: 6464 | From: Saint Cloud, Minnesota | Registered: Jun 1999
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That's sweet I like the design! Wasn't expecting drive through service. What a guy! I do like the idea of the way you layout out both the ProGraphics and the Sign & Design have just about the same attention but you added the color to over throw the competiton. Good Job!
Just needed a little different idea, so thanks for the time Bruce.
-------------------- Chuck Gallagher Pro Graphics Signs by Design Cabool, MO 417.962.3291 "I grew up in Letterville" Posts: 776 | From: Cabool, Mo. USA | Registered: Nov 1998
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DANG you're good Bruce! I think I will start a post about a new logo for me...and get you to show me what you are talking about too! Really nice stuff. I like your style.
Chuck...I like how Bruce has separated Pro Graphics and Signs and Designs yet tied them all together.
-------------------- Chuck Gallagher Pro Graphics Signs by Design Cabool, MO 417.962.3291 "I grew up in Letterville" Posts: 776 | From: Cabool, Mo. USA | Registered: Nov 1998
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Just thought I'd through it out there to see what people thought. I usually put the emphasis on Signs as that being the offering for sale, but sometimes I like to think I'm creating a name that people will come to know as "signmaking". So, anyway just in a mood to create yet another layout and thought I'd get some input for the heck of it.
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Really nice stuff. I like your style.
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