posted
been working on this quote for about 6 months now. You know layouts, digital pics customer gets back with you bout every weeks or so, but its cool building is under construction.
this building backs up to a very busy road and he wants the name of his company to show up on the dark brown brick......no problem. i suggest an ivory color, not tacky and loud but soft enough to stay in the "theme" of the building and at the same time be visible.
he calls today and informs me that his interior designer chose bronze letters for the building. WTF!!!!!!! ok so bronze letters on dark brown brick, here we go again.
i made a post a couple weeks ago about who the hell is choosing these colors in my area, now i know. its some chick that does curtains and toilet seat covers.
but you know what, i told him my thoughts on that color and i WILL NOT be responsible for any lettering that cannot be read. i see this as not looking good at all.
this is reason #88 i am starting to hate the sign business. I know what works and i know whats effective. i know whats subtle but yet visible. i choose colors to be effective SHE"S choosing colors to coordinate.......coordinating aint getting it when your advertising.
-------------------- You ever notice how easily accessible people are when they are requiring your services but once they get invoice you can't reach them anymore
posted
could you take a digital picture and superimpose the bronze letters on it...show him and say...this is what it will look like...can ya read it pal? no? i didn't think so...shall we go with what i suggested?
its so funny who people put their trust in.
-------------------- Karyn Bush Simply Not Ordinary, LLC Bartlett, NH 603-383-9955 www.snosigns.com info@snosigns.com Posts: 3516 | From: Bartlett, NH USA | Registered: Jan 2001
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posted
Why not propose a creative solution to accomodate the designer's vision without compromising the effectiveness of your client's signage? Maybe an ivory outline?
-------------------- Jon Aston MARKETING PARTNERS "Strategy, Marketing and Business Development" Tel 705-719-9209 Posts: 1724 | From: Barrie, ON, CANADA | Registered: Sep 2000
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posted
Sometimes customers do need to see an example. I think I would do what Karyn suggested first, and then try Jon's suggestion if they still insisted on the bronze over brick combo. I would also be looking around the neighborhood for similar examples to photograph.
My mind wanders. And that's not a good thing, 'cause it's too small to be out there alone. Posts: 3129 | From: Tooele, UT | Registered: Mar 2005
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posted
I have had the same problem with graphic artists (which is what we all are) who design a letterhead that looks great when seen up close, but is unreadable on a sign or vehicle....
Supperimposing the bronze letters and your ideas on photos of the building is a good idea !
-------------------- Life is not about waiting for the storm to pass... It's about learning to dance in the rain ! Jim Moser Design 13342 C Grass Valley Ave. Grass Valley, Ca. 95945 530-273-7615 jwmoser@att.net Posts: 488 | From: Grass Valley, Ca. | Registered: May 2006
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posted
Make sure the photo appears as an overcast gray day. Bronze could be slightly visible on a bright sunny day with the light glinting off it, but on an overcast day it's gonna be a blob, just like dusk.
-------------------- Chris Welker Wildfire Signs Indiana, Pa Posts: 4254 | From: Indiana, PA | Registered: Mar 2001
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posted
ya,, just like RED lettering on a window.. IT wont work..
-------------------- Leaper of Tall buildings.. If you find my posts divisive or otherwise snarky please ignore them. If you do not know how then PM me about it and I will demonstrate. Posts: 5274 | From: Im a nowhere man | Registered: Jul 2001
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posted
there will be one hell of a long explanation of what im not responsible for when he signs off on this job. he's a great guy and i have ahad a ball with working with him.....but this nosy bitch needs to keep her ass inside the building
"I think i will start helping folks pick out their interior furniture and windown treatments since im so good with color"
Ill let them pick out colors from a old one shot color chart
-------------------- You ever notice how easily accessible people are when they are requiring your services but once they get invoice you can't reach them anymore
posted
oh and btw i am laying out the way this would also look with the bronze letters and taking karyns advice on the crappiest cloudiest day i can
-------------------- You ever notice how easily accessible people are when they are requiring your services but once they get invoice you can't reach them anymore
posted
This must be the "in" thing these days. I'm seeing a lot of it. A business that just opened in a new strip mall here in town has bronze letters and red letters on a reddish brown brick. Totally unreadable. Oh, sure, they show up great at night, due to the backlighting............the place closes at 5
-------------------- George Perkins Millington,TN. goatwell@bigriver.net
"I started out with nothing and still have most of it left"
My mind wanders. And that's not a good thing, 'cause it's too small to be out there alone. Posts: 3129 | From: Tooele, UT | Registered: Mar 2005
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posted
I am not having too much trouble with the Interior Designers but the *%$%^^% architects are killin me
When I design a building- I will let the (*&(*&^&* architects design my signs
the last one was for a cemetery- sandblasted HDU- for part of it he wanted 1/3" high blue lettering on black- 5 ft wide sign and 1/3" x 4 1/2" wide lettering?- cripes!
-------------------- Deri Russell Wildwood Signs Hanover, Ontario
You're just jealous 'cause the little voices only talk to me. Posts: 1904 | From: Hanover, Ontario, Canada | Registered: Dec 1998
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posted
i made a post a while back about architects also. great at buildings and dimnesions....abosultely HORRIBLE at signage.
they have a tendency to overwork the signs and cram crap into them. they have no sense of layout or design of the sign either, now this is what i have gathered from about 8 designs i had to redo from them.
i actually got in an argument to one architect in a construction trailer about eh longer the lettering gets the taller it gets.......THAT DOES IT IM GOING TO START DESIGNING BUILDINGS FURNSIHING THEM AND DO THE DAMN SIGNS
-------------------- You ever notice how easily accessible people are when they are requiring your services but once they get invoice you can't reach them anymore
posted
Maybe George could send a pic to you of the building he mentioned. An actual picture of the problem would go farther toward convincing them than a photoshopped version.
Edited to add: Come to think of it, I think I know where one of these is. I'll get a pic later today.
posted
oh no need for dark letter pics on dark bricks we have plenty around here
-------------------- You ever notice how easily accessible people are when they are requiring your services but once they get invoice you can't reach them anymore
posted
Dude, quit bitching and go back to work. I'm about to give you another bad example. "We" are putting black letters on dark grey painted cinder block intended to be seen from 200 yards away. Ought to be lovely and effective.
-------------------- Pat Whatley Montgomery, AL (334) 262-7446 office (334) 324-8465 cell Posts: 1306 | From: Wetumpka, AL USA | Registered: Mar 2001
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