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» The Letterville BullBoard » Letterhead/Pinstriper Talk » what would you charge?

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Author Topic: what would you charge?
Ronda Neb
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Member # 6284

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OK all of you wizards out there. I need a little help before I quote this job.

I have an 8' by 28' semi trailer, I assume with rivets. They are going to use it for a billboard off of an interstate here. They want black vinyl letters, no graphic, on both sides. The lettering is:

Hardwood Flooring Portable Livestock
New / Remodels Building
Refinishing Various Sizes
1-800-xxx-xxxx

It is an old trailer I assume, since it will be parked in a field. I have no idea on the condition of it. They want me to price if I install AND if they install.

I don't want to shoot myself in the foot and be way low or way to high.

They also want a price on a 12' work trailer, both sides black letters with"

Hardwood Flooring
Free Estimates
1-800-xxx-xxxx

Again a price for me to install and for them to install.

All of the xxxx are because they don't have a number yet.

I would appreciate any and all help and advise.

Thanks

[ May 22, 2006, 10:46 PM: Message edited by: Ronda Neb ]

--------------------
Ronda Neb
Custom Imaging
912 Denver Ave.
Fort Lupton, CO 80621

Posts: 20 | From: Fort Lupton, CO | Registered: Jan 2006  |  IP: Logged | Report this post to a Moderator
Steve Luck
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Hi Ronda,
If you keep your lettering within lets say 24' wide and about 6' tall area you have 144 square feet on each side. If you charge by the square foot to install, I would say at least $10. a squate foot which should cover your material costs and installation. $1440. x 2= $2880. Not bad for just one color vinyl which you should consider 5 year intermediate calendered which today has more flexibility than a few years ago. LG Chem has a 6000 series calendered film that is great for fleet graphics.

As for the work trailer I would estimate the area that you will fit the lettering in and do a square foot charge again. I'd say you will probably only use a 3' x 8' area on a 12' trailer. Maybe 4' x 8' if you space your lines farther apart. At $10. a square foot, you will charge either $240. or $320. per side. A work trailer may need lettering on the rear doors. About $100. should cover the back if you don't go too big.

Good Luck with you bid. You have to feel them out sometimes and see what they have in mind for a dollar amount. You can also sell them on the fact that this is 24 hours a day advertising and will be seen repeatedly by future customers. That should put a higher value on it and justify the expense of advertising.

Sign-cerely, Steve

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Steve Luck
Sign Magic Inc.
2718-b Grovelin
Godfrey, Illinois 62035
(618)466-9120
signmagic@sbcglobal.net

Posts: 870 | From: 2718-b Grovelin Godfrey, Illinois 62035 | Registered: Dec 2004  |  IP: Logged | Report this post to a Moderator
James Donahue
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My first thought was that it might be more practical to ask how many hours would this take, since hourly rates vary a lot throughout the country. Then you can add markup (profit, if you call it that) and materials cost. I'm assuming you have your own hourly rate worked out.

I need more info to help:

The name is a bit confusing on the big one. Is this a company that makes hardwood flooring for portable livestock buildings? Simple minds want to know.(knowing the name and business, I might be able to make a quick scale pencil sketch, which would instantly tell me the size of letters, viny to buy, etc.)

Are you planning to use premium vinyl? What size plotter/cutter do you have? (tiling might be an issue)

If you have hand lettering ability, there comes a point where lettering is big enough to be more practical (for me) painted by hand.

--------------------
James Donahue
Donahue Sign Arts
1851 E. Union Valley Rd.
Seymour TN. (865) 577-3365 brushman@nxs.net

Democracy is two wolves and a lamb voting on what's for lunch,
Benjamin Franklin

Posts: 2057 | From: 1033 W. Union Valley Rd. | Registered: Feb 2003  |  IP: Logged | Report this post to a Moderator
   

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