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Had a customer today call and tell me he liked my logo design for his business, but he wanted to change the color scheme. He wanted me to use black and "light black".
-------------------- Penny Baugh Lee Edmund Spyro Design Group
Spyro Graphics 3458 Main Street, East Fort Payne, AL 35968
-------------------- That is like a Mr. Potato Head with all the pieces in the wrong place. -Russ McMullin Posts: 8834 | From: Butler, PA, USA | Registered: Jan 2001
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Try looking at a black panther. I just started looking for some pix to help with layout work I need to do for a wall painting. It's a school mascot thing in a gym.....but if you look at the high points of various muscle areas, you need shades of grey or even grey with a little process blue, to highlight the form of the cat. So even though he's all black, you need the greys to show the sheen of the coat. And even some whiter areas here and there as well. Dark grey-light black...same thing to me.....sounds like your customer is looking for a very reserved, subtle image. That could be very nice. Think of it as a study in black, just like you would a study in red, or one in blue. Change the color as little as possible to keep all the values pretty close. It might be a place for a touch of gold or silver, too.
-------------------- Jeff Ogden 8727 NE 68 Terr. Gainesville FL, 32609 Posts: 2138 | From: 8827 NE 68 Terr Gainesville Fl 32609 | Registered: Aug 2002
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It might be the customer's way of expressing very dark gray, They want you to know how important this is to them.
I've seen military type swat team clothing described as "off black".
These days, when I'm doing illustration or certain stripes/outlines, I always use an off black color. A black lightened up just a lttle bit with brown-gray, or New England blue, something to take away the unnatural look of out of the can black. Especially in illustrations, seldom if ever use straight black.
I do have to wonder about the advertising effectivness of this scheme though. If anything else on the sign is lighter, it would become the "foreground". The "light black" would become the "way background".
Maybe it would end up being a reverse psycology deal: customers doing a double take to read the sign.
-------------------- James Donahue Donahue Sign Arts 1851 E. Union Valley Rd. Seymour TN. (865) 577-3365 brushman@nxs.net
Democracy is two wolves and a lamb voting on what's for lunch, Benjamin Franklin Posts: 2057 | From: 1033 W. Union Valley Rd. | Registered: Feb 2003
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Nicely said Jeff. I've painted many 'black' things....cats, dogs, horses, hair, clothing etc., even a black panther and I very rarely use straight black in any of them. Subtlety can draw you in, bold contrast can sometimes push you away. Once I had to paint a gloss white harp (Guinness symbol)on a matt white wall in a bar. Very effective. I used a charcoal pounce then washed the charcoal off when the paint dried. Also after that job I went and bought myself a new pair of eyeballs.
-------------------- Brian O'Prey Brian O'Prey, Artist and Designer 5 Old Movilla Road, Newtownards County Down Northern Ireland BT23 8HH Tel. 028 9181 3517 email-brianlionzion@hotmail.com Posts: 91 | From: Newtownards, County Down, Ireland | Registered: Aug 2003
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I guess if you can have "off white" "bright white" "light white" "white white" and more you can certainly have "Light black" but I'll bet he can't define it til he sees it!
Prepare yourself I''d bet your headed on a journey of no return!
-------------------- "Werks fer me...it'll werk fer you"
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Jeff, the black panther is a great example. He actually has black spots on a black coat. They can be seen on looking close in th eareas you mentioned.
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Santo..I read in some caption when searching, that a black panther is really a black leopard, born in a regular color brood...thus the occasional spots.( Sorry Pam...I'm not trying to get OT...)
-------------------- Jeff Ogden 8727 NE 68 Terr. Gainesville FL, 32609 Posts: 2138 | From: 8827 NE 68 Terr Gainesville Fl 32609 | Registered: Aug 2002
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In the interest of correct and balanced color correction and color balance, I feel compelled to remind y'all of the ever-popular 'medium black' and the classic 'dark black'.
ahem.
-------------------- Jay Nichols ALPHABET SOUP
~the large print giveth and the small print taketh away~ Posts: 176 | From: SW Florida | Registered: Mar 2002
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Not forgetting jet black, the blackest black of them all.
-------------------- Brian O'Prey Brian O'Prey, Artist and Designer 5 Old Movilla Road, Newtownards County Down Northern Ireland BT23 8HH Tel. 028 9181 3517 email-brianlionzion@hotmail.com Posts: 91 | From: Newtownards, County Down, Ireland | Registered: Aug 2003
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