I don’t often get the chance to see how the work I do affects sales. However, last weekend my sister was looking after a riverside Tea Shop, for friends, while they were away. The only visible sign that the shop sold Cream Teas (Buttered scone spread thickly with clotted cream and strawberry jam (jelly in the US I think) and a pot of tea) was a home made A4 poster written in green biro. I thought I could do better, so printed this A4 showcard on my Epson inkjet printer. She sold out of a normal week’s worth of supplies by 3pm on the first day! Could be a coincidence of course, but could also be true that our signs are worth more than we charge, as a number of people on this board have suggested. Certainly was in this case – it was a freebie! I’ll paint a real one when it fades and if it proves to have done the business.
PS and off-topic, if you have the time and an interest in planes this may be worth a viewing – hair raising!
*If you are offended by coarse language I suggest you give it a miss.
Makes me want one. Good Job!
Posted by John Arnott (Member # 215) on :
Hello Arthur, My buddy signpainter, Bob Kelsch put a 15' banner on a deli that was next to a freeway off ramp. It was a real nice banner that said "Deli Sandwiches" and a real nice pictorial of a sandwich on it, After a few years, it got a little old and tired, so the owner took it down. His sales dropped by $1500 a week! He quickly ordered another good one. I hope your customer can see that a good sign does make them money.
Posted by TransLab (Member # 470) on :
Good post Arthur...
... That little A4 print also became good inexpensive advertising for you with a great chance to sell a real sign because of it.
Posted by vance galliher (Member # 581) on :
beautiful work arthur !......and that video...hahah....man o man.....i would say soo!! thanks..vance
Posted by Arthur Vanson (Member # 2855) on :
Thanks for your responses and I'm with you on that video Vance, the only possible reaction to a moment like that! Good Grief or Gosh wouldn’t quite cut it, I suppose, but might have maintained the old stiff upper-lip stereotype