This is topic Intresting article, P-O-P Advertising in forum Old Archives at The Letterville BullBoard.


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Posted by Checkers (Member # 63) on :
 
Found this article that reports on a 5 year study on how point of purchase advertising can increase sales 2 to 65%. Good reading http://biz.yahoo.com/prnews/010324/hssa005.html
What's your opinion?
Havin' fun,
Checkers

------------------
a.k.a. Brian Born
Harrisburg, Pa
717.652.9073
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This isn't Burger King, you can't have it your way.


 



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