I drove past a Village Inn today in Salt Lake City. I was blown away by their "new" logo. It's got nephew written all over it. Their corporate site doesn't reflect the change, but I found it on this blog:
That was farmed out to me Russ...! How insulting.
Posted by Steve Luck (Member # 5292) on :
Wow, and somebody approved this design which means two people with absolutely no idea of good design. Sad. This should keep business away.
Sign-cerely stunned, Steve
Posted by George Perkins (Member # 156) on :
I'm still trying to deal with what Pepsi did Posted by Alicia B. Jennings (Member # 1272) on :
I think it was really done by the boss's girlfriend. That's why no one else said anything bad about it.
Posted by bruce ward (Member # 1289) on :
IDIOTS at the wheel, whoever designed it sux and whoever approved it sucks. This is just the kind of crap that I am seeing more and more of.
Posted by Michael Gene Adkins (Member # 882) on :
I am speechless ... at least ya can't call it cluttered!
Posted by William DeBekker (Member # 3848) on :
Does yours have the Lime Green tied in on the roof. They repainted ours with Orange and Lime green stripes to look like a circus tent.
Posted by Russ McMullin (Member # 5617) on :
I'll have to check the next time I drive by it. I couldn't take my eyes off the sign. It really is amazing that something so ugly could make it through an approval process and get made into a physical sign for a company with that kind of national exposure.
Posted by Raymond Chapman (Member # 361) on :
What makes the situation even more sad is that the designer probably made a thousand times more for the design than you and I would.
It would have been interesting to hear his (or her) sales pitch for the design.
Posted by David Harding (Member # 108) on :
Jack used my artwork. Shame on him.
Posted by Dale Feicke (Member # 767) on :
That's sorry! I kinda liked the look of the old logo, but never really liked black on a lighted sign.
If you've got Baskin & Robbins ice cream in your neck of the woods, check out what some genius did with their new logo....if you can even read it.
Posted by Patrick Whatley (Member # 2008) on :
Are you talking about the pink and blue logo with the 31 in the BR?! I love what they did with that logo and I've never noticed it being hard to read.
Posted by Dan Beach (Member # 9850) on :
I was going to try and be funny and say I didn't see anything wrong with it, but wtf?
My 7 year old could do something more visually appealing and professional looking with a crayon.
Posted by Pete McKearnan (Member # 2552) on :
For what it is worth I emailed VI corporate to give them my two cents worth , Hopefully they will act on it . I did give them the above link to greggblanchard