This is topic Lettering Awnings- price check in forum Letterhead/Pinstriper Talk at The Letterville BullBoard.


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Posted by Joanna Barnett (Member # 6544) on :
 
I am just wondering if I can get some help with this job,.. I'm working a awning quote, the awning wraps around the corner 25ft one side then the other is 26 ft. the lettering is 30"x 301" with a line on the top and the bottom that measures about 3.5"x 312" the lettering is black the lines are red. Then I calculated it out I was thinking of $2600. I'm not sure if thats to high or low and i don't want to hurt the market by under cutting it. I'm still pretty new at this and still have a hard time with pricing! so i just bought the price guide book (hopefully that can help me in the future) Thank you!

[ August 22, 2006, 06:18 PM: Message edited by: Joanna Barnett ]
 
Posted by Si Allen (Member # 420) on :
 
Two questions:

1. What is the awning material?

2. Do you plan on using paint or vinyl?

[I Don t Know]
 
Posted by Joanna Barnett (Member # 6544) on :
 
the material is a vinyl awning. and the letterin is Vinyl!
 
Posted by John Arnott (Member # 215) on :
 
Pricing is the toughest part of this business. It seems we always get Odd" jobs to quote.
Another way to check your price, is to compare it to 4 - 4'x8' signs. plus working outside your shop (comfort zone)
Or look at it like contractors do. Simply look at it as how many days will it take. My labor is $480 per day. (half day minimum} I look at it as in how many days is it going to take plus all materials. Just don't cut yourself short. They want it, charge accordingly.
P.S. Don't ever work on weekends just to make the customer happy, they don't appreciate it.
 
Posted by Kelly Thorson (Member # 2958) on :
 
Joanna and I talked about this on the phone yesterday, after 15 years in this business I still have troubles with pricing.
How does her price sound? I know pricing is dicey, but she made an effort to figure it out on her own and just wants a little honest guidance. How would you calculate this in your shop?

I tend to use a mish mash system of pricing guides, a sq ft price, my materials and estimated labour, how busy I am, what I would charge to do a similar sized job on a different substrate, what I think the market will bear etc.

Although she knows what she can do it for, Joanna is making an effort to not undermine the market with low prices. I think she has the right spirit - help her out. [Smile]
 
Posted by John Arnott (Member # 215) on :
 
I don't keep up with the exchange rates of world money. Thats why its easier to compare jobs to your average 4x8 sign.
 
Posted by Checkers (Member # 63) on :
 
OK, I'll bite, it's been about 6 years since I've touched an awning though.
From what I recall, a traditional, straight slope awning, would run about $85 to $100 a running foot, depending on the graphics. The size was about 30" x 30" and I beleive the material was Cooley-Brite stapled to an aluminum frame, similar to what's done in the info provided by Blake here...
http://www.letterhead.com/ubb-cgi/ultimatebb.cgi/topic/1/42280.html?
The price included egg crate (white plastic grid) but no lighting, and Installation was extra.

Havin' fun,

Checkers
 
Posted by SteveWright (Member # 1377) on :
 
You're price is about right if you are using calendered vinyl. If you are using premium, it should probably be closer to $4,000.00
 
Posted by Joanna Barnett (Member # 6544) on :
 
The awning is already made will be handed to me complete so all i have to to do is just put the lettering on!
 
Posted by Joanna Barnett (Member # 6544) on :
 
quote:
Originally posted by SteveWright:
You're price is about right if you are using calendered vinyl. If you are using premium, it should probably be closer to $4,000.00

Oh really Well I'm using 2mil arlon vinyl!
 
Posted by Jon Butterworth (Member # 227) on :
 
Sorry but your vinyl prices astound me!

Based on basic square foot price we would hand letter that awning for about $1200! A days work maximum and the price of a pint of paint/ink and we are laughing all the way to the bank!
 
Posted by Joanna Barnett (Member # 6544) on :
 
quote:
Originally posted by Jon Butterworth:
Based on basic square foot price we would hand letter that awning for about $1200! A days work maximum and the price of a pint of paint/ink and we are laughing all the way to the bank!

Is that doing both sides so all together the length is like 3.5ft high and 51 ft long???
 
Posted by Jon Butterworth (Member # 227) on :
 
Yes Joanna, but I've been lettering awnings for a long time [Wink]

Probably one of the fastest ones we have done was 30m (90ft) with 6ft high BLACK block letters in a day. I did used a scale drawing to mark the lettering in. My daughter gave me "one letter head start" and cut the lines with a fitch and filled with a foam roller. It was a long day I admit but highly profitable.

This one done last week is 3ft x 20ft. This, plus an identical one the other side of the building, took a total of 10 hours to hand letter. The purple was double coated because the sign faces sun all day.
Add 2 hours to design, pounce patterns, mix purple one shot, travel to and from site etc ... 12 hours $1200!

 -

I could have used premium vinyl but it would have meant buying in 40ft of that particular color instead of using 1/2 pint of one shot!
 


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